How Michigan Based Cereal Plant Produces Fruity Pebbles

Michigan has been known for many things such as cherries, beer, and snow but there is one more thing that Michigan has become famous for. Michigan is a big-time name in the breakfast business as it created some of the most recognizable cereal and pastries. Men from Michigan are responsible for the creation of multiple brands of cereal as well as the popular breakfast pastry, pop-tarts. Kellogg's and Post are two of the biggest cereal brands in the country.

Kellogg's which is a Battle Creek-based company has been making breakfast cereal for consumers around the world for decades as cornflakes were their original creation. Shortly after Kellogg's burst onto the scene they had not only a business competitor but an in-state rival in Post. Post came around trying to add fun to breakfast cereal and appeal to the kids with their sugary cereals. Speaking of appealing to children with sugary cereals, let's take a look at how Post produces their wildly popular Fruity Pebbles.

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I'm not a huge cereal eater myself but I only eat cereals that are made by General Mills or Kellogg's so I was unfamiliar with Post's game. They're cereals always were too soggy, too sweet, or simply just not good so I didn't eat them too many more times after the first try, but I have seen people who will eat an entire box of Fruity Pebbles like they are the greatest thing since sliced bread.

@everyth1ngscience Who else didn’t know it was made with rice? #fruitypebbles #cereal #factory #science #fyp #viral ♬ original sound - ‍

In the TikTok video above, a Post worker walks you through the process of how they make one of their most sought-after cereals, Fruity Pebbles. What starts as just a small grain of rice is run through a rigorous process before it comes out shining in the colors of the rainbow and full of flavor.

How did you think Fruity Pebbles were made before you watched this?